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AI on LinkedIn: What to Do and What to Avoid
Description:
LinkedIn has over 1.3+ billion users worldwide, with three new members joining every second.
It’s not just a social platform—it’s a powerful database for networking, visibility, and opportunity creation.
The question is:
Are you using AI on LinkedIn to strengthen your brand… or unintentionally weakening it?
In this interactive session, you’ll learn how to strategically use AI to define your value proposition, build a compelling personal brand, and optimize your LinkedIn profile—without losing authenticity or credibility.
What You’ll Learn
- Where (and how) to incorporate keywords across your profile for maximum discoverability
- How to clearly brand yourself so you are memorable and not generic
- How to evaluate and strengthen your headline with a compelling USP
- The right (and wrong) ways to use AI on LinkedIn
- Free tools and resources
SPEAKER BIO
Lynne Williams is the Executive Director of the Great Careers Network, a 501(c)3 nonprofit that provides career education and networking. In addition, Lynne writes resumes, LinkedIn profiles, and company pages, and focuses on keywords. She is also a writer and trainer on career topics.
