Based on the results of customer discovery, how to build a set of assumptions and methods to test and validate these assumptions. These include developing your competitive positioning, pricing, and sales and marketing channels. The attendees will need to interview ten to twenty prospective customers and conduct any pertinent experiments to test these assumptions.

This is session two of a four session course! Attendees are strongly encouraged to attend all of the four sessions.

Invaluable knowledge on cementing your business idea. Will your business idea make money and be profitable? In this session you will validate who you think will buy your product.

• Entrepreneurs who have a business idea
• Entrepreneurs who want to find out if their idea will make money